G3 AR and VR Technologies was founded by two interactive industry veterans,

Keith McCurdy and David Zhu.

Keith has over 20 years of experience in the digital media industry including mobile, internet, and video games. For the past couple years Keith has been a board member working closing with CEOs building teams, products, and partnerships in mobile gaming, PC gaming, and console gaming. Previous to this Keith was a co-founder and the CEO of virtual world platform startup, Vivaty, backed by KPCB and MDV. Keith was also previously CEO of Blaze Entertainment, a global mobile publisher distributing mobile games on 100 carriers worldwide. Before these startup ventures Keith was with Electronic Arts (EA) for 12 years, the leading video game software company. Keith held several executive positions at EA including VP of Product Development, VP of Technology, and VP of Online. Keith founded EA’s Online Division and drove the company’s strategy and technology effort onto the Internet, including launching the industry’s first MMOG. Follow on Twitter  / Linkedin

David Zhu has consistently been focused on “fusing” cutting edge digital technologies with emerging market opportunities. A multiple time successful entrepreneur, David has founded multiple high tech and game companies, both in the US and in China. For the past 12 years David has owned and operated China based game development studios that have worked with major industry players like EA, Disney, and Zynga. David’s first China venture, GameStar a game outsourcing studio, was acquired by Disney in 2008 and became the Disney game studios in China. Prior to that, David co-founder and was CEO of The Motion Factory, one of the first game middleware companies which was acquired by Avid in 2000. While a Ph.D. at Stanford, David co-founder Nomadic Technologies, a robotic company where he architected a sophisticated robot simulator integrated with robot hardware. Nomadic was acquired by 3COM. 


Working at G3


    G3 is backed by a group of successful investors…

  • Stage 1 Ventures
  • Angels who have invested in other successful game companies such as Supercell, PlayFish, Jamdat and Unity.
  • Senior executives at industry leading game companies and Internet companies.



G3 has offices in Palo Alto, California and Shanghai, China.


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